Articles and Resources

  • Colours Across Cultures: Translating Colours in Interactive Marketing Communications
  • Creativity across borders, a new approach
  • Cross-cultural Interactive Marketing & Website Usability
  • Languages in international advertising campaigns: the transcreator
  • Return on Investment for Multilingual Web Sites: the ‘Dream Scenario’ ROI model
  • Web Site Localisation
  • Superanuncios.net
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